We are looking for a Senior UX/UI Lead to join a global fashion brand.

The scope of the role is to shape and elevate the digital experience, ensuring that the brand’s visual identity is consistently reflected across all platforms while delivering an innovative and seamless customer journey.

Key Responsibilities

◾ Lead and manage the UX roadmap, defining priorities and strategy to align with both brand and commercial objectives.
◾ Oversee end-to-end digital design and UX projects, from ideation through to launch and post-launch optimization.
◾ Present design concepts, proposals, and performance metrics to stakeholders, demonstrating the impact of your designs on business goals.
◾ Balance brand identity with commercial KPIs, ensuring that the user experience enhances both aesthetics and functionality.
◾ Develop and implement omnichannel strategies, ensuring consistency across all digital and physical touchpoints.
◾ Oversee the content calendar, ensuring that content and design align with the brand’s tone and objectives.
◾ Collaborate with cross-functional teams, including tech, developers, and designers, to ensure smooth execution of projects.
◾ Maintain and evolve the visual guidelines and digital design systems, ensuring that they stay aligned with the brand’s identity and evolving trends.
◾ Lead A/B testing, CRO, user research, and reporting to continuously optimize user experience and performance.
◾ Stay ahead of the curve with AI-driven innovations, implementing new tools and technologies that enhance the digital experience.

Requirements

◽ Significant experience in a senior UX / UI design role, preferably within the fashion or luxury sectors.
◽ Expertise in design tools such as Figma, Adobe Creative Suite, and others, along with a solid understanding of HTML, CSS/JS.
◽ Strong experience with A/B testing, conversion rate optimization, and user research methodologies.
◽ Proven leadership skills with the ability to manage and inspire a creative team.
◽ Strong communication and collaboration skills, with experience working with cross-functional teams.
◽ Passion for fashion, art, digital trends, and creating exceptional user experiences.
◽ Ability to work across global markets, with a deep understanding of diverse consumer behaviours and preferences.

If you are a visionary UX / UI leader with a passion for creating innovative digital experiences and a keen eye for design, we’d love to meet you.